Mixing Adsense And Affiliate Products
You don’t see these kinds of sites very often today, but in the early days of online marketing, there were quite a few web sites that were plastered with unrelated affiliate products. A single web site page might carry affiliate products for removing spyware from your computer, losing weight, and curing your acne.
Marketers have long since learned that web sites and web site pages need to be focused. Build a website around a single affiliate product in a single niche and you’ll be far more successful.
But you still see numerous pages with a mix of affiliate products and Adsense ads. In fact, many marketers will tell you to throw both up there and if the affiliate product doesn’t sell at least you have a shot at some Adsense revenue. Does this model work?
Yes, you might bring in a few cents here and there through your Adsense ads. However, if you’re serious about marketing the affiliate product, then I’d suggest you leave off the Adsense ads (which can actually encourage visitors to leave your page for what they perceive as greener pastures) altogether.
Instead, focus every square inch of space on that web page to promote the affiliate product. This means the content of the page, any banners or graphics, outgoing links … everything should be built around the affiliate product.
Don’t distract your visitors. Help them find the solution to their problem … the affiliate product.
Tags: Adsense, affiliate product, Affiliate Tools
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